Do you have a website?

If you do, do you know how much traffic you are getting?

Do you know if your site is showing up on relevant searches for your product or service?

If you don’t have a website, you are missing out on the influx of traffic that is building in Southwest Florida. Reserving your spot now has never been simpler, by using WordPress, we can develop a website for you that will be something you can be proud of. It will also be something that you can update yourself or allow us to update for you at a price you won’t believe!

Social Networks are booming across Southwest Florida. Sites like Twitter and Facebook are becoming the next must have thing in Local Business arsenals.

Why? Because thousands of residents of Fort Myers and Naples are using them every day to network and connect with friends. If your not there, you are missing a valuable place to communicate with your customers. We include presences on these sites and full training on how to get the most out of them with every new client that joins us.

If you answered yes to having a website and no or I don’t know to the remaining questions, you are most likely missing out on leads for valuable new customers!

A quick survey of Fort Myers websites turned up one factor that was pervasive. They aren’t optimized for any search related to their product or service.

Title Tags, the words in your website code that tells Google, Yahoo, and MSN what your website are all about were either simply the name of the Store or Business, or even worse were not there!

Here’s a freebie from Andrian Marketing. The Title of your website should look like this: City Name, Service or Product Name, Business Name. That way Google knows what your site is all about.

Hint #2 these tags should be in your site description as well.

We know for a fact that one industry is missing out on over 100,000 searches for their product or service every month!

If your having trouble with getting your message out to the public, feel free to contact us locally at 239-233-9681. By email @ info@andrianmarketing.com or simply fill out the form on the contact us page!

We can deliver a comprehensive marketing package that we guarantee will be effective and not put you into hock to use it.

Contact Us Today!
For more Local Marketing advice we highly recommend you click Local Marketing

If you own or operate a Restaurant in Fort Myers and Naples, you know that there are challenges to developing a consistent “year round” customer base.

A simple school of thought for our current economy might be what can I do to bring them in, instead of waiting for them to find you!

Here are a couple of ways that Naples and Fort Myers area Restaurants can use Twitter to increase their cover count.

Twitter falls into the realm of “Micro-blogging” users get 140 characters in which to share their lives and the events therein with others. The key here is that in large markets, there are literally thousands of people who use Twitter for everything from status updates, to marketing, to planning their next trip. Many businesses even use Twitter to keep up on their public reputation!

In local markets like Fort Myers there are daily Twitter posts or “Tweets” from people looking for something to do or the best place to hang out, yet very often I see that those info requests went without any type of response from any business! This is free business that is literally asking to spend money and there is no one there to respond!

Restaurant managers and owners must have a Twitter presence when one considers the short amount of time it takes to set up a Twitter account and how amazingly fast and easy it is to actually post a message. Did I mention the added bonus for all owners and managers in a recessionary economy? IT’S ABSOLUTELY FREE!

Go to Twitter.com right now and set up an account. Use the name of your restaurant as the name of the account. Be sure that you include your website address in your profile and your address so that people can find your location. Don’t have a website yet? Shame on you! They are remarkably affordable and with WordPress becoming so easy to use and popular now is the perfect time. Contact me on how you can catch up. Once your account is set up, pick 10 people to follow, most, if not all will choose to follow you in return. You can find people in your area by searching Twitter for your city. Have your host or hostess find 10 new people every day. Trust me they know how Tweet!

Here is what you have been waiting for: How Restaurant Managers and Owners can use Twitter to increase their cover count tonight! Every night before line up, have your hostess post the following information to your Twitter account.

1. Running a happy hour? Post the details with accurate times!

2. What are your dinner specials for the evening? Let your Twitter followers know!

3. Do you have live band or a DJ? Let your Twitter followers know who they are and what kind of music they play.

4. Run a Twitter Special! Everyone who mentions your Tweet can receive a special discount or a free draft or well drink as thanks for coming in.

Now you may not jump from 100 to 150 covers over night but remember you are building powerful word of mouth advertising here. You know, the advertising you want but isn’t usually for sale.

We offer full educational training on Twitter and all Social Networks for our clients.  Contact us now and we’ll develop a personal marketing plan that will suit your needs!

Stay tuned for more Recession Marketing Techniques from Andrian Marketing, a Fort Myers Marketing Company.

Note this article was published by Andrew Brinkworth, the Founder of Andrian Marketing, on February 6, 2009